The NOW Massage RiNo


The NOW Massage RiNo

Enjoy Black Friday Savings NOW​

Receive $40 with every $150 gift card purchase NOW through 11.27

ENJOY BLACK FRIDAY SAVINGS NOW! Receive $40 with every $150 gift card purchase NOW through 11.27

MAKE MASSAGE PART OF YOUR MONTHLY RITUAL. Sign up for our Ritual Membership and receive savings on a 50 or 80 minute massage once or twice a month.

BOOK YOUR MASSAGE Disconnect from the outside world and reconnect within through the healing benefits of massage!

MAKE MASSAGE PART OF YOUR MONTHLY RITUAL. Sign up for our Ritual Membership and receive savings on a 50 or 80 minute massage once or twice a month.


The NOW is bringing its next level massages, high vibration crystals and nourishing products to Denver’s RiNo neighborhood! Escape the bustle of everyday life and recharge in our calming self-care oasis.

Located on Larimer Street in the bustling arts district, near some of the city’s chef-driven hot spots, immersive galleries and popular music venues.

The NOW is designed to serve as a sanctuary from the bustling city. Our aesthetic incorporates raw elements and natural materials to create a chic, minimalist oasis. Interiors are inspired by nature. Natural wood surfaces and exposed beams are coupled with sheep skins and rawhides, cactus galleries and crystal grids. All the elements are aligned with nature and form the ultimate escape for next level relaxation.

2823 Larimer St.
Denver, CO 80205

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Mon – Sun : 9:00am – 9:00pm

Next level massages starting at $70

The NOW Massage RiNo offers a space to escape the daily pressures of life and recharge your energy and spirit through the healing benefits of massage therapy. An oasis from today’s digitally driven society, our goal is to offer high-quality, affordable massage services in an inspired setting.

The NOW’s menu includes three Swedish inspired services: THE NOW, our signature massage, THE STRETCH, for the athlete; and The HEALER, a mind and body balancing service.

A wide range of enhancements including Deep Tissue, Scalp Renewal, Herbal Heat Therapy, Gua Sha, Prenatal Glow, Gliding Cupping, Hemp Calm Balm and Fresh Eyes can be added to each service.

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What Fans are Saying

"I loved how calming and peaceful this location was! The lobby area is beautiful and welcoming. My massage therapist was great and it was one of the more relaxing massages I've had."
— Emily C., RiNo, CO
"Wow! This is truly a gem of a location. Christine did an amazing job massaging me. She brought me back to life. I will definitely be back! Receptionist was also very friendly and accommodating. Everything is nice and clean!"
— Natasha G., RiNo, CO
"I love the facility. The ambience put you in the mood and relaxes you. Kristana my massage therapist was great. The staff was friendly personable and welcoming.  It was a wonderful experience.  I definitely recommend."
— Jacqueline W., RiNo, CO
"Super excellent service and a great location. I met the owners who greeted me with lemon water and recommended the hemp healing balm and deep tissue add ons for my massage. So worth it! Also, I love how I can share my subscription with friends and family. Definitely a great new addition to Denver."
— Michael M., RiNo, CO

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More massages, more savings. Become a Ritual Member NOW and commit to self-care. Memberships starting at $90. Sign up NOW